Uses and gratification audiences gain from the media

 Media Homework

 

Blumler and Katz argued that there are many uses and gratifications that audiences gain from the media and these make the media successful. Social integration and entertainment are two types of uses and gratifications.

It allows players to re-experience entertaining aspects of the original film, such as its humour and silliness. As players work their way up the levels they can feel the satisfaction of becoming a good player.

Video games offer social interaction as many multiplayer games enable a worldwide community of players to come together in the game and communicate with each other. Many gamers use online forums to discuss games with fans. The Lego Movie Game is not a multiplayer game, but it does offer a set of characters that the audience already knows that they can interact with, this can give (especially young children) them a sense of belonging as if they are a member of a real community.